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Mobile Electronics |
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Consumer Spending Each Year |
$6,000,000,000
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Consumers spend more than $ 6 billion each year towards mobile electronics products
not including wireless devices. Due to new categories of products such as mobile video
and satellite radio the average sale is projected to be much higher. |
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Number of Products In Use |
190,000,000
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Average Purchase Amount * |
$250.00
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(*not including installation) |
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Consumer Electronics Investment |
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Home Information |
$168,579,000,000
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Interestingly almost 10% of the entire consumer electronics spending has been
towards mobile electronics products. The Mobile Electronics category
is also one of the most profitable consumer electronics category. |
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Video |
$154,672,000,000
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Home & Portable Audio |
$84,224,000,000
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Mobile Electronics (9.42%) |
$47,500,000,000
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Wireless |
$31,219,000,000
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Games |
$14,063,000,000
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Other |
$3,750,000,000
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Automotive Sales Each Year |
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New Car Sales (26.26%) |
16,100,000
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With more than 61 million vehicle sales and leases each year, with 67% of the
sales being used car transactions, the aftermarket mobile electronics category is
sure to maintain its consistent growth. |
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Leases (6.04%) |
3,700,000
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Used Car Sales (67.70%) |
41,500,000
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Total |
61,000,000
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Automotive Information |
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Licensed Drivers |
192,567,000
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Drivers are spending more time in their vehicles and today's mobile electronics
customer makes multiple purchases for household vehicles. |
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Registered Vehicles |
216,487,000
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Miles Traveled |
2,733,000,000,000
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Average Miles Per Licensed Driver |
14,192
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The above information is estimated based on information provided by
CEA and AAIA
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